SportNation, originally known as Bet On Brazil, is among the newest bookmakers in the UK betting market. It was only rebranded in 2016, but one can already see a great list of competitive sports with good betting odds in this company. The new development also seemed to improve the look and user-friendliness of its website which helped it gain more subscriptions among punters. The revamp, however, caused the then brand ambassador, Alan Brazil, to be left out of the picture. Nevertheless, the bookmaker continues to provide the ultimate gaming products with many other additional features punters adore.

SportNation’s official betting website is operated and owned by Argyll Entertainment. The UK Gambling Commission issued its license and regulates its movement in the betting industry.

How to Register at SportNation?

SportNation has a no-hassle registration process. Punters simply need to:

Registration steps

  • Step 1: Open the website.
  • Step 2: Hit the ‘Join now’ button on the upper right-hand corner of the homepage.
  • Step 3: Fill in the required information (e.g name, birthdate, email, etc.).
  • Step 4: Agree to the Terms and Conditions set by the company.
  • Step 5: Click the ‘Join’ button and wait for the bookmaker’s approval.
sportnation registration form
Open account form

Steps for Activating and Verifying Your Account
To activate your SportNation account, make an initial deposit that would qualify you to bet on any available market. However, as per legal and licensing regulations, the bookmaker may ask for your photographic ID and proof of address to verify the data in your account. In case the data and the verification documents do not coincide, the company reserves the right to suspend your account.

How to recover lost password?
To recover a lost password, you have to head to the right corner of the homepage and click the ‘Forgot password?’ button on the ‘Log-in’ menu. Next, you’ll need to provide your email and date of birth, and enter the displayed code. Shortly after, you’ll receive an email detailing the rest of the process. Just follow the steps, enter and confirm your new password, and hit ‘Save’.

Open your account

Website Review – Design, Layouts and Navigation

sportnation homepage

Since its rebirth, several changes and improvements have been made in SportNation. This includes the migration of its website to the SBTech platform. While the overall design and feel of the website does not astonish visitors, it has now become more comparable to those of the top bookmakers.

Its layout is simple, yet it’s also because of this that it can easily be navigated. Sports, In-Play, Casino, Live Casino, Virtuals, and Rewards are on the top of the homepage. Thus, you can easily dive into any of them. There is also a ‘Search’ box on the left-hand sidebar if you want quick access to your favoured sports or events. Overall, the SportNation’s website is a familiar one that is convenient and easy to navigate.

Betting on Sports

Just like all other Sportsbook providers, SportNation hopes to become a go-to platform for all types of sports. This is why it offers an extensive range of markets made available on its sports section. Of course, high odds and excellent bonus and reward systems are also introduced to make your betting experience much more exciting every time.

Betting Options
From the key markets to the international and local ones, you can probably find any market you’re looking for in this bookmaker. There is Soccer, Horse Racing, Greyhounds, Tennis, Golf, Cricket, and Rugby. Specials such as the World Cup tournaments and International Horse Racing are also some of the attractive markets you can find. Moreover, a comprehensive display of these sports with their all-inclusive statistical reports are all viewable on the homepage of the site.

It depends on the selected sport, but SportNation gives you the opportunity to bet on the winner, total goals, double chance, handicaps and much more betting options.

Are the odds higher?
Since the bookmaker is still relatively new in the betting industry, it’s still hard to get a conclusive report on the stability and range of its odds. Looking at what people can see right now, however, it’s worth keeping an eye on this bookmaker as the odds can be very competitive. For instance, there are good odds for Soccer, Baseball, Horse Racing, and Cricket. These odds can also go up as large events take place. Generally, the odds are competitive enough in this bookmaker.

Sports Betting Bonuses

With a huge array of sports markets, it will definitely be a turn off if a bookmaker does not offer bonuses and promotions that will increase punters’ chances of winning. Knowing this, SportNation intensified its connection with players through various bonuses such as the ones explained below.

SportNation Acca Boost

There are those bookmakers which focuses only in introducing hook bonuses for new players. SportNation, on the other hand, thinks of its existing customers. Punters can enjoy cash boost on their accumulator winnings from any leading football competition. The more punters win, the bigger the cash bonus becomes! This is particularly beneficial for existing football customers who want to win big. For example, the minimum 2.5% extra winnings are given to the winning accumulators with 3 selections. The maximum bonus is 70% of the winnings and it is for any successful accumulator with 14 or more selections. The maximum extra winnings for that promotion is £50 000.

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Live Betting

sportnation live betting
In-Play betting

Looking at the live in-play betting options on SportNation’s website, you’ll know that the bookmaker is strongly dedicated to pleasing its professional and recreational punters. There are dozens of sporting events available and a wealth of popular markets. You can bet on Soccer, Tennis, Cricket, Baseball, Basketball, Darts and other sports. The presentation may not be the best out there, but the essentials are definitely present.

You can view the available events divided into sports, but if you want to see all the available markets for a specific event, you should select it. This way, you will open the “Event View” tab which shows a lot of information about the selected meeting. Sport Nation offers his customers live visualization of the events which could be very helpful for any bettor. Also, there are live statistics to help with the selection of your bet. The available markets are shown under the information about the match. You can browse around all available markets, or simply choose to see the options from one or another category like goals markets, handicaps and others.

See the In-Play markets

Cash Out

SportNation believes that punters should have control over their bets. With this notion in mind, the bookmaker offered the Cash Out option so players can choose whether to forego with their initial bet or just retract and not have any losses. If you are unsure whether you should go or withdraw, you can take only a portion of your bet and leave the rest running through the website’s partial Cash Out option. This feature, however, is only available for a selected markets and sports events.

Live Streaming Option

Unfortunately, at this time, the brand doesn’t offer any live streaming option. This is rather disappointing and may hinder to an excellent gaming experience. To compensate for its absence, punters are given the live feed of statistics across a large number of sporting events instead.

SportNation Casino

sportnation casino
Casino section

If you haven’t found interest in any sports games, the bookmaker also has an excellent casino section. Since the games in this section are developed by leaders in the industry (NetEnt, Evolution Gaming, Microgaming, etc.), you are assured of great features and fine running games. Included in this section are Card Games, Popular and Jackpot Slots, Video Slots, Roulette, and a wide array of new games.

Casino Welcome Offer

casino bonus at sportnation

Every casino fan of can avail from the welcome offer. It is available only for the first deposit made. The bonus will add 100% more on your deposit up to £500. The additional fund could be used in the casino. There are some significant rules which you must know. See them below:


  • The bonus is valid only for the first deposit and must be activated with bonus code SNSLOTS500. That code should be written in the corresponding field during the deposit.
  • The minimum deposit for that offer is £10 and the maximum is £500.
  • Customers should rollover the deposit and bonus amount 60 times at the casino in order to withdraw any winnings. 50% of the turnover amount have to be on slots.
  • There is a 30 day period in which the requirements should be met.

Live Casino

Sportnation live casino
Live casino games

The Live casino is another section to behold. If you want to place your luck on Live Roulette, Football Studio, Baccarat, Blackjack, Casino Hold’em, or Dream Catcher, you can go ahead and play these legendary casino games without worrying about fairness issues. Since the experience is close to a real casino encounter, you will play with so much more intensity.

Virtual Sports Betting

SportNation has a handful of virtual sports markets for games such as Football, Horse Racing, and Greyhounds, and these virtual counterparts can just be as enjoyable as the live games. While the real-life counterparts are still yet to begin, punters can maximize the opportunities available in this Virtual sports section first.

There are matches and races in every 3 minutes. Certainly, you will not stay free if you bet on virtuals.

Deposit and Withdrawal Options

Although not the most extensive, there is a handful of deposit and withdrawal options in SportNation. Here are the accepted payment methods:

Payment MethodMin – Max DepositTime for TransactionMin – Max WithdrawalTime for Transaction
VISA£10 – £20 000Instant£10 – no limit3 – 5 days
MasterCard£10 – £20 000Instant£10 – no limit3 – 5 days

For withdrawals, there is no a maximum limit settled by SportNation but it can be a limit from your card provider. Any withdrawal is made through the same method which you used for the deposit.

As you can see, it is a bit disappointing that this bookmaker doesn’t offer other popular payment methods like e-wallets, but for now we should satisfy with the available options.

SportNation Mobile Services

sportnation mobile

There is currently no downloadable app available for SportNation, but there is a mobile betting site that looks so much like its desktop counterpart. When accessing the site through your mobile browser, you’ll have the same layout and design, markets, features, and bonuses and promotions. The mobile version is just as responsive as well.

The mobile version works without any problems on every Android, iOS and Windows smartphone. Everything you need to do is open your mobile browser and go to the bookmaker’s website. The mobile version comes with a responsive design which means that it will fit well on different screens and resolutions.

Affiliate Program

SportNation is part of the Argyll Partnership, so if you wish to become an affiliate, you’ll be promoting not only the bookmaker but also RedzoneSports, which is another sports betting brand. The partnership offers flexible deals such as a lifetime revenue share of up to 25% for each affiliate. You will also get in touch with experienced partners who will support your campaigns.


Here are some of the common knowledge you’ll need to learn about SportNation:

1. How does the registration process go?
The registration process is pretty simple. Just go to the website and click the ‘Join now’ button at the upper right-hand corner of your screen. Fill out the online form with all the necessary information and send in your registration. Shortly after, you’ll have a working account in SportNation.

2. Why can’t I log-in?
The first reason may be the incorrect entry of your password or username. Take note that they are case sensitive. If you are still experiencing troubles, it may be that your account has been temporarily blocked by the bookmaker. In this case, contact customer support immediately.

3. Is Cash-Out available?
Yes, the Cash-Out option is available. You can avail of the full Cash-Out or the partial Cash-Out depending on your preference.

4. Are the odds competitive?
For several sporting events, the odds can be very competitive. Although SportNation is yet to prove its reliability in this area in the following years, customers are not having serious concerns with the odds so far.

5. Is there a maximum withdrawable amount?
There is none. In your account, the balance showing as ‘withdrawable’ can be withdrawn at any time.

6. Does the bookmaker have a responsive customer support?
The bookmaker generally has good customer support. The staff are helpful and friendly, and there are plenty of ways to contact SportNation’s customer service personnel. Depending on the time you made a query and the means you used, the response time can either be immediate or within 48 hours.

7. How is the security of my deposits ensured?
These are some of the so-considered reliable payment options which are operated in the website through the latest SSL encryption technology. Thus, all your deposits and other personal information submitted on the website are kept secure and safe.

Customer Support

Even the best bookmakers cannot thrive in the betting business with poor customer support. Therefore, SportNation does its best to provide the best form of customer support to its punters.

First, it provides a Live Chat feature which has an immediate response time. It is available from 12 noon to 10 pm every day. There is also an Email Support for concerns that need documentation or those that are more serious in nature. Through email, you can have your concern addressed within the day or in 48 hours. A very comprehensive and helpful FAQ section is also provided on the information section of the website.


If you are unable to find solution to your concerns through the FAQs section, here are ways to contact SportNation’s customer support team:


Where is located the main office of SportNation?

The bookmaker has different offices but the main one is located in Switzerland. Here there are the address: Bahnhofstrasse 10, Zug, 6300 and the view from Google Maps.

Final Rating and Conclusion

Notwithstanding its few years of experience in the betting industry, SportNation has made a relevant progress, making it one of the highly recognized brands of today. Not only does it have a very responsive and user-friendly website, but it also features a wide selection of markets. Its bonuses and promotions have undoubtedly contributed to a great first impression as well.

The lack of a live streaming option and a betting app would likely be the source of criticisms among punters who are looking for these features. The limited selection of payment options could also hinder progress if left unsolved. As soon as the company addresses these setbacks, the bookmaker will have a reputation that can be compared with its more established competitors. To sum up, the bookmaker is an 7 out of 10 for the abovementioned observations.

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SportNation Full Review
4 (80%) 20 глас[а]

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